﻿{"id":1560059,"date":"2021-01-20T00:01:54","date_gmt":"2021-01-19T21:01:54","guid":{"rendered":"http:\/\/www.erzurumflas.com\/baskan-cetin-dijital-donusum-sart\/"},"modified":"2021-01-20T00:02:02","modified_gmt":"2021-01-19T21:02:02","slug":"baskan-cetin-dijital-donusum-sart","status":"publish","type":"post","link":"https:\/\/www.erzhaber.com.tr\/?p=1560059","title":{"rendered":"Ba\u015fkan \u00c7etin: &#8221; Dijital d\u00f6n\u00fc\u015f\u00fcm \u015fart&#8221;"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.erzurumflas.com\/wp-content\/uploads\/2021\/01\/baskan-cetin-dijital-donusum-sart_0b7b360.jpg\" width=\"600\">Antalya Ticaret ve Sanayi Odas\u0131 (ATSO), Antalya Bilim \u00dcniversitesi ve ANTG\u0130AD taraf\u0131ndan imzalanan Yapay Zeka \u0130nisiyatifi\u2019nin ilk etkinli\u011fi &#8220;\u0130\u015f D\u00fcnyas\u0131nda Dijital D\u00f6n\u00fc\u015f\u00fcm ve Yapay Zeka&#8221; \u00e7al\u0131\u015ftay\u0131 webinar \u00fczerinden ger\u00e7ekle\u015firken, ATSO\u2019nun youtube kanal\u0131ndan da canl\u0131 yay\u0131nland\u0131. ATSO \u00fcyelerini ve Antalya i\u015f d\u00fcnyas\u0131n\u0131 dijital d\u00f6n\u00fc\u015f\u00fcm ve yapay zeka konular\u0131nda bilgilendirmeyi ama\u00e7layan etkinlikte, Antalya Bilim \u00dcniversitesi\u2019nin alan\u0131nda uzman akademisyenleri taraf\u0131ndan konuya dair g\u00fcncel bilgiler payla\u015f\u0131larak, kullan\u0131m alanlar\u0131 uygulamal\u0131 olarak g\u00f6sterildi.<\/p>\n<p>Etkinli\u011fin a\u00e7\u0131l\u0131\u015f\u0131nda bir konu\u015fma yapan ATSO Y\u00f6netim Kurulu Ba\u015fkan\u0131 Davut \u00c7etin, &#8220;Antalya Bilim \u00dcniversitesi ve ANTG\u0130AD ile Antalya ekonomisinde yapay zeka k\u00fclt\u00fcr\u00fcn\u00fc geli\u015ftirmek yolunda \u00f6nemli bir ad\u0131m at\u0131yoruz. Bu i\u015fbirli\u011finin \u00fcyelerimiz ve Antalya i\u00e7in hay\u0131rl\u0131 olmas\u0131n\u0131 diliyorum&#8221; dedi.<\/p>\n<p>&#8220;Her i\u015fletme ak\u0131ll\u0131 teknolojileri kullanmal\u0131&#8221;<\/p>\n<p>G\u00fcn\u00fcm\u00fczde geleneksel ticaretin yerini e-ticaret, deneyim ekonomisi, payla\u015f\u0131m ekonomisi, d\u00f6ng\u00fcsel ekonomi gibi yeni i\u015f modellerinin ald\u0131\u011f\u0131n\u0131 belirten Davut \u00c7etin \u015f\u00f6yle konu\u015ftu:<\/p>\n<p>&#8220;Elbette ki pandemi halen en \u00f6nemli g\u00fcndemimiz olmaya devam etmektedir.  Pandemi nedeniyle kapal\u0131 kalan ve y\u00fcksek ciro kay\u0131plar\u0131 ya\u015fayan i\u015fletmelerimize destek olmak i\u00e7in \u00e7al\u0131\u015f\u0131yoruz. Ancak, pandemi d\u0131\u015f\u0131nda da k\u00fc\u00e7\u00fck i\u015fletmeler art\u0131k devaml\u0131 olarak yap\u0131sal nedenlerle zorluk ya\u015famaktad\u0131rlar. \u00c7\u00fcnk\u00fc \u00e7a\u011f de\u011fi\u015fmektedir, geleneksel ticaretin yerini e-ticaret, deneyim ekonomisi, payla\u015f\u0131m ekonomisi, d\u00f6ng\u00fcsel ekonomi gibi yeni i\u015f modelleri almaktad\u0131r. Bu \u00e7a\u011fda g\u00fcnl\u00fck sorunlar ne olursa olsun her i\u015fletme yapay zeka gibi ak\u0131ll\u0131 teknolojiler kullanmal\u0131, de\u011fi\u015fime h\u0131zl\u0131 uyum sa\u011flayabilmelidir.<\/p>\n<p>&#8220;Pandemi, 1 y\u0131lda herkese \u00f6\u011fretti&#8221;<\/p>\n<p>Birka\u00e7 sene \u00f6nce, m\u00fc\u015fteriyi art\u0131k ma\u011fazada, i\u015fyerinde bekleme \u00e7a\u011f\u0131n\u0131n ge\u00e7ti\u011fini, m\u00fc\u015fteriyi internette yakalamak gerekti\u011fini s\u00f6yledi\u011fini hat\u0131rlatan Ba\u015fkan \u00c7etin &#8221; Pandemi bizim anlatamad\u0131\u011f\u0131m\u0131z bu ger\u00e7e\u011fi 1 y\u0131lda herkese \u00f6\u011fretti. \u015eimdi art\u0131k \u00fcr\u00fcn\u00fc internette satmak, internette \u00fcr\u00fcn\u00fcn reklam\u0131n\u0131 yapmak bile yetersiz kalm\u0131\u015ft\u0131r. Art\u0131k i\u015fletmeler \u00fcr\u00fcn de\u011fil, m\u00fc\u015fteri olu\u015fturmak zorundad\u0131r. M\u00fc\u015fteriyi i\u015fletmenin \u00fcyesi yapmak, \u00fcr\u00fcn ve hizmeti m\u00fc\u015fterinin fikirleri do\u011frultusunda geli\u015ftirmek, m\u00fc\u015fteriyle ileti\u015fimi 7\/24 s\u00fcrekli hale getirmek gerekiyor. Bunun i\u00e7in de dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc ba\u015farmal\u0131y\u0131z.&#8221; diye konu\u015ftu<\/p>\n<p>Dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc, sadece i\u015fletmelerin de\u011fil, devletin, e\u011fitim kurumlar\u0131n\u0131n ve kentlerin de dikkate almas\u0131 gerekti\u011fini vurgulayan Davut \u00c7etin, &#8220;Yani bu alanda hem ulusal hem kent d\u00fczeyinde dijitalle\u015fme stratejisine ihtiyac\u0131m\u0131z bulunmaktad\u0131r. Biz Antalya 4.0 projesinde her sekt\u00f6rde ve kent d\u00fczeyinde neler yap\u0131lmas\u0131 gerekli oldu\u011funu ortaya koyduk. Turizmde dijital destinasyon y\u00f6netimine ge\u00e7ilmesi gerekti\u011fini vurgulad\u0131k. Turizm sekt\u00f6r\u00fcm\u00fcz\u00fcn gelece\u011fi i\u00e7in sosyal medya y\u00f6netiminde yapay zeka destekli uygulamalarda daha ileride olmal\u0131y\u0131z.&#8221; dedi.<\/p>\n<p>Antalya Bili\u015fim Vadisi projesi<\/p>\n<p>Antalya\u2019n\u0131n, bili\u015fim sekt\u00f6r\u00fcnde \u0130stanbul, Ankara, \u0130zmir ve Kocaeli\u2019nden sonra geldi\u011fini kaydeden Ba\u015fkan Davut \u00c7etin,  Antalya\u2019nn\u0131n bili\u015fimde \u00e7ok ba\u015far\u0131l\u0131 i\u015fletmeleri, giri\u015fimcileri oldu\u011funu, T\u00fcrkiye Bili\u015fim 500 listesinde daha fazla i\u015fletmenin yer almas\u0131 gerekti\u011fine dikkat \u00e7ekti.  \u00c7etin \u015f\u00f6yle devam etti: &#8221;  Ben, Antalya\u2019n\u0131n bili\u015fim vadisi gibi yat\u0131r\u0131mlarla daha ileri gidebilece\u011fine inan\u0131yorum. Bili\u015fime \u00f6ncelik vererek Antalya\u2019ya yabanc\u0131 sermayeli \u015firketleri ve free lance \u00e7al\u0131\u015fan profesyonelleri \u00e7ekebiliriz. Maalesef pandemi dikkatleri da\u011f\u0131tt\u0131, g\u00fcnl\u00fck sorunlar \u00f6ne ge\u00e7ti, fakat art\u0131k gelece\u011fi daha fazla ihmal edemeyiz. Hep birlikte gelecek stratejilerimizi g\u00f6zden ge\u00e7irmeliyiz, aksi halde pandemi biter, ama ekonomide ve toplumda yap\u0131sal hastal\u0131klar devam eder. Bu nedenle projemizin yeni halkalarla b\u00fcy\u00fcmesini ve Antalya\u2019n\u0131n dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc inisiyatifi i\u00e7in g\u00fc\u00e7l\u00fc bir ad\u0131m olmas\u0131n\u0131 \u00fcmit ediyorum&#8221; diye konu\u015ftu.<\/p>\n<p>Osman Sert: &#8220;De\u011fi\u015fme ayak uydurmayan ayakta kalamaz&#8221;<\/p>\n<p>Antalya Gen\u00e7 \u0130\u015f \u0130nsanlar\u0131 Derne\u011fi (ANTG\u0130AD) Y\u00f6netim Kurulu Ba\u015fkan\u0131 Osman Sert de, ATSO ve Antalya Bilim \u00dcniversitesi taraf\u0131ndan imzalanan &#8220;Yapay Zeka \u0130nisiyatifi&#8221;ni \u00e7ok \u00f6nemsediklerini belirterek, &#8220;Antalyam\u0131z i\u00e7in katma de\u011fer katmaya \u00e7al\u0131\u015f\u0131yoruz&#8221; ifadesini kulland\u0131.<\/p>\n<p>\u00dcnl\u00fc bilim insan\u0131 Darwin\u2019in &#8220;En g\u00fc\u00e7l\u00fc veya en zeki olan de\u011fil de\u011fi\u015fime en \u00e7ok uyum sa\u011flayabilen hayatta kal\u0131r&#8221; s\u00f6z\u00fcn\u00fc haz\u0131rlatan  Osman Sert, &#8220;\u0130nsanl\u0131\u011f\u0131n varolu\u015fundan bug\u00fcne bir de\u011fi\u015fim s\u00f6z konusu. Biz de pandemi s\u00fcrecinde b\u00fcy\u00fck bir de\u011fi\u015fim i\u00e7erisindeyiz. Gerek ticari, gerek k\u00fclt\u00fcrel anlamda bir de\u011fi\u015fim i\u00e7indeyiz. Bu de\u011fi\u015fime ayak uyduramaz isek maalesef ayakta kalamayaca\u011f\u0131z. \u00dclke olarak ne yaz\u0131k ki, sanayi devrimlerini yakalayamayan, \u0131skalayan bir toplumuz. Do\u011fru kararlar almaz isek, geli\u015fmi\u015f toplumlar ile aram\u0131zdaki u\u00e7urumun a\u00e7\u0131laca\u011f\u0131 ortada. Bug\u00fcn yapay zekada ve dijital d\u00f6n\u00fc\u015f\u00fcmde, geldi\u011fimiz noktada bu iki kavram i\u015fletmelerimiz ve insanl\u0131k i\u00e7in b\u00fcy\u00fck \u00f6nem arz ediyor&#8221; dedi.<\/p>\n<p>Antalya Bilim \u00dcniversitesi Rekt\u00f6r\u00fc Prof. Dr. \u0130smail Y\u00fcksek ise programa Antalya Bilim \u00dcniversitesi Teknoloji Transfer Ofisi (TTO) Koordinat\u00f6r\u00fc Dr. Ali Cem Ba\u015far\u0131r arac\u0131l\u0131\u011f\u0131yla g\u00f6nderdi\u011fi mesaj\u0131nda, &#8220;\u015eehrin dinamiklerinin bu derece h\u0131zl\u0131 ilerlemesi, di\u011fer \u015fehirlerden daha h\u0131zl\u0131 aksiyon almas\u0131 \u00f6nemli. Bu i\u015fbirli\u011fi k\u00fclt\u00fcr\u00fcyle \u00e7ok h\u0131zl\u0131 yol alabiliriz, gelece\u011fin i\u015f modellerinin tasarlanmas\u0131 i\u00e7in b\u00fcy\u00fck bir f\u0131rsat olu\u015ftu. Art\u0131k konu\u015fmaktan \u00e7ok, faaliyetlerimizi h\u0131zla aksiyona d\u00f6n\u00fc\u015ft\u00fcrerek iyi yerlere gidebilir ve d\u00fcnyadaki d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine daha aktif kat\u0131labiliriz&#8221; ifadesini kulland\u0131.<\/p>\n<p>ATSO M\u00fc\u015faviri Se\u00e7il G\u00fclbudak Dil\u2019in moderat\u00f6rl\u00fc\u011f\u00fcn\u00fc yapt\u0131\u011f\u0131 \u00e7al\u0131\u015ftayda; Antalya Bilim \u00dcniversitesi Teknoloji Transfer Ofisi Koordinat\u00f6r\u00fc Dr. Ali Cem Ba\u015far\u0131r, &#8220;Gelece\u011fin \u0130\u015f Modelleri ve Dijital D\u00f6n\u00fc\u015f\u00fcm&#8221;, ANTG\u0130AD Fikir Kul\u00fcb\u00fc Ba\u015fkan\u0131 Prof. Dr. \u015eadi Evren \u015eeker, &#8220;\u0130\u015f D\u00fcnyas\u0131nda Yapay Zeka ve Uygulamalar\u0131&#8221; konulu sunumlar yaparak, kat\u0131l\u0131mc\u0131lardan gelen sorular\u0131 yan\u0131tlad\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ANTALYA T\u0130CARET VE SANAY\u0130 ODASI (ATSO), ANTALYA B\u0130L\u0130M \u00dcN\u0130VERS\u0130TES\u0130 VE ANTG\u0130AD TARAFINDAN \u0130MZALANAN YAPAY ZEKA \u0130N\u0130S\u0130YAT\u0130F\u0130&#8217;N\u0130N \u0130LK ETK\u0130NL\u0130\u011e\u0130 &#8220;\u0130\u015e D\u00dcNYASINDA D\u0130J\u0130TAL D\u00d6N\u00dc\u015e\u00dcM VE YAPAY ZEKA&#8221; \u00c7ALI\u015eTAYI WEB\u0130NAR \u00dcZER\u0130NDEN GER\u00c7EKLE\u015e\u0130RKEN, ATSO&#8217;NUN YOUTUBE KANALINDAN DA CANLI YAYINLANDI.<\/p>\n","protected":false},"author":1,"featured_media":1560060,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,1,20],"tags":[868,13143,16525,12556,16530],"class_list":["post-1560059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","category-gundem","category-turkiye","tag-baskan","tag-cetin","tag-dijital","tag-donusum","tag-sart"],"_links":{"self":[{"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/1560059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1560059"}],"version-history":[{"count":0,"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/1560059\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=\/wp\/v2\/media\/1560060"}],"wp:attachment":[{"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1560059"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1560059"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.erzhaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1560059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}